2024 Glossed
The trends, preferences, and predictions that defined the year in beauty & wellness.
Blowout
↑121%
Gel-X Fill
↑214%
Enzyme Peel
↑98%
Hits, Misses & Must-Haves
Love ‘em or hate ‘em, some trends can’t be ignored.
Favorite trend of 2024
Lived-In Color
🏆 Honorable Mentions 🏆
Brow Lamination
Dermaplaning
Cowboy Copper
Scalp Treatments
Lash Lifts
Brazilian Wax
Chrome Nails
Least favorite trend of 2024
Perms
🏆 Dishonorable Mentions 🏆
Brow Lamination
Chunky Highlights
Calico Hair
Mullets
Duck Nails
Wolf Cuts
Anime Lashes
Most requested celebrity inspo
Sabrina
Carpenter
Carpenter
Favorite products
K18 Hair Mask
Fur Oil
Lunu-Luxe Cuticle Oil
Favorite creators to follow
Favorite song to play in the salon or spa
Espresso
Sabrina Carpenter
Let’s Talk Money, Honey
Another year of spending, saving & making.
Median monthly
rent cost
Select Industry
$950
Business owners who
raised their prices in 2024
52.91%
Most popular price
increase
↑1-5%
Top reasons
for raising prices
1
New location or upgraded space
2
Increased demand of services
3
Increase take-home pay
The State of Things
From tip percentages to rent prices, see how your state stacks up.
Select State
New York
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
New York
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
California
New York
Most popular services:
California
Average ticket price
$138.85
Average tipping %
20.43%
Median rent price
$1,000
Clear boundaries are just good business.
Average number
of
clients banned
clients banned
5
Team Up, Dream on
Cheers to a year of delighting clients, crushing goals, and investing in yourself! Here’s how GlossGenius businesses won together.
811,233
5-star client reviews
earned
earned
477,001
Hours saved with automated reminders
(That’s over 54 years!)
(That’s over 54 years!)
159,064
Goals crushed
$36,774,000
Est. savings on payment processing
with a flat, low 2.6% rate
with a flat, low 2.6% rate
$412,292,083
Increase in businesses' sales in 2024
Get crucial industry insights
to grow your business
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