8 Types of Tattoo Artists For Your Studio

Summary

From intricate fine-line masterpieces to bold traditional designs, there’s a nearly endless array of tattoo artist styles out there. If you’re a newly licensed tattoo artist venturing into managing your own studio, it’s important to understand the different types of tattoo artists you might want on your team so you can tailor to each and every customer request. This guide will walk you through what you need to know to create a well-rounded group of tattoo artists. 

3 Characteristics Tattoo Artists Should Have For Your Studio

When you’re building your dream-team of in-house talent, you need to focus not only on the artistic flair, but also on the professionalism and aptitude an artist brings to the table. 

Here are three non-negotiable characteristics to consider as you’re rounding out your team:

1. Technical mastery and artistic vision 

At the core of tattoo artistry lies the ability to turn sketches into permanent works of art. Look for artists with an impressive portfolio that showcases technical mastery, whether it’s hyper-realism or vibrant traditional styles. 

Beyond technical aptitude, great tattoo artists demonstrate artistic vision. They should be skilled at designing unique, high-quality tattoos that capture their clients’ desires while putting their personal creative stamp on the work. 

2. Professionalism and strong communication skills 

A tattoo session isn’t just about creating art; it’s also about creating an experience. Tattoo artists should have excellent communication skills to work with clients, understand their ideas, and guide them on placement and design tweaks. 

Professionalism is equally important, as artists represent your studio. A respectful demeanor with clients and a commitment to maintain safety regulations is a must. 

3. Commitment to learning and evolving 

Tattoo trends continuously evolve, and the best tattoo artists stay ahead of the curve. Artists who actively practice new techniques, experiment with emerging styles, and attend conventions or workshops bring fresh energy to your studio. Their adaptability guarantees your studio can cater to a variety of tattoo genres, keeping your business both relevant and exciting. 

8 Types of Tattoo Artists 

Now that you know what to look for, it’s time to explore the types of tattoo artists who can take your studio to the next level. 

1. Apprentice Tattoo Artists 

These are entry-level practitioners who are still learning the craft under the guidance of experienced artists. While apprentices may not bring immediate revenue, they’re usually brimming with enthusiasm and eager to prove themselves. Over time, investing in apprentices can lead to homegrown, loyal talent with a deep understanding of your studio’s values and style. 

2. Resident Tattoo Artists 

Resident tattoo artists are the backbone of any studio. They’re full-time, salaried team members who handle most of the regular bookings. These artists are the powerhouse of your operation, offering consistent high-quality work while embodying the style and reputation of your studio. 

3. Guest Tattoo Artists 

Want to keep things fresh and exciting? Guest tattoo artists are a fantastic way to bring new life to your studio. Often well-established artists visiting from other towns or countries, they attract clients who might have never walked into your shop otherwise. Plus, they often inspire your resident artists with new techniques and unique approaches. 

4. Freelance Tattoo Artists 

Also known as independent tattoo artists, freelancers offer flexibility. They might work on a commission basis or use your space for specific assignments without being permanent studio members. Freelancers are especially helpful during peak seasons when your schedule is bursting at the seams. 

5. Specialist Tattoo Artists 

These artists dedicate their craft to a particular tattoo style or genre, mastering techniques such as realism, fine-line, tribal, or blackwork. Hiring specialists can help your studio carve its niche and attract clients seeking specific styles. For instance, you’ll want a specialist in realism if your clients love life-like portraits and hyper-detailed designs that look just like photographs inked on their skin. 

6. Cover-Up Tattoo Artists 

Cover-ups are an art form of their own. These professionals have perfected the difficult skill of transforming old or unwanted tattoos into beautiful new pieces. With demand for cover-up tattoos rising, having one of these masters on your team is a smart investment. 

7. Cosmetic Tattoo Artists 

What is a tattoo artist called when they blur the line between art and beauty? Cosmetic tattoo artists! 

They specialize in creating permanent makeup, such as microbladed eyebrows or lip blush tattoos. This type of work requires specific certifications, but adding a cosmetic tattoo artist to your team gives your studio another lucrative stream of business. 

8. Avant-Garde Tattoo Artists 

For clients who want tattoos that push the boundaries of convention, avant-garde artists are the perfect fit. These trailblazers experiment with abstract concepts, bold patterns, and unconventional placements. They cater to clients seeking unique, eye-catching pieces. 

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5 Tattoo Styles You Should Consider for Your Studio

By now, you know that the best way to elevate your studio and attract a wide range of customers is by hiring artists who specialize in diverse tattoo styles. 

But where do you start? Here’s a rundown of key tattoo artist styles you should consider for your team and studio.  

1. Traditional (old school) tattoos 

These are the classics of tattoo artistry, the “OG,” if you will. Traditional tattoos, or "old school" tattoos, boast bold, black outlines, a limited yet striking color palette, and timeless designs. Think swallows, anchors, roses, and pin-up girls. This genre has roots in the early days of American tattooing, popularized by pioneers like Sailor Jerry. 

Why should you hire a tattoo artist who specializes in traditional tattoos? For one, this style has enduring appeal. It’s perfect for clients who want a tattoo that nods to historical tattoo culture, while still being immediately recognizable. Traditional tattoos have a universal quality, attracting both seasoned collectors and first-timers alike. 

If your studio includes an artist who has mastered this classic style, you can bet on having a steady client base. 

2. Realism tattoos 

Hiring a realism specialist can position your studio as one of the most elite in your area. These tattoos are hyper-detailed, capturing incredible lifelike images that often resemble photographs. Realism tattoos can range from portraits of loved ones to 3D animal designs and even movie scenes. 

What sets realism apart is the tattoo artist’s precision and artistry. To create flawless shading, texture, and depth, an artist must have extensive experience and technical skill. Clients who are drawn to realism are typically big thinkers; they want bold, jaw-dropping designs that make people stop and stare. 

3. Blackwork and tribal tattoos 

If you’re drawn to bold, impactful designs, you’ll want a tattoo artist who specializes in blackwork or tribal tattoos on your team. These styles rely heavily on the use of black ink, geometric patterns, and cultural inspirations. 

Blackwork tattoos may range from modern minimalism to dark, intricate sleeves, while tribal tattoos are rooted in cultural and spiritual traditions from Pacific Islander, Indigenous, or African communities. 

The beauty of hiring a blackwork tattoo artist is their ability to work across different inspirations, be it abstract patterns or cultural references (when approached respectfully). For many clients, these tattoos carry deeper meaning and personal significance, making them highly sought after. 

Blackwork artists also appeal to clients who want tattoos that are bold, edgy, and don’t fade as noticeably over time.

4. Watercolor tattoos 

Watercolor tattoos are softer and more playful, with designs that resemble the fluid strokes of a watercolor painting. These tattoos are vibrant, colorful, and full of personality, making them an appealing choice for anyone looking for a more modern or artistic tattoo genre. 

A watercolor tattoo artist excels in blending colors seamlessly, creating visual effects like splatters, fades, and gradients. These designs are popular among clients who want tattoos that feel personal and expressive, often inspired by nature, abstract art, or even children’s drawings. 

For tattoo studios aiming to trend into artistic, creative territory, hiring a watercolor specialist adds a pop of personality that sets your brand apart. 

5. Neo-traditional tattoos 

Think of neo-traditional tattoos as the modern sibling of old school tattoos. This style takes the bold lines and timeless aesthetic of traditional designs but modernizes it with elaborate details, a diverse color palette, and a storytelling component. Neo-traditional tattoos often feature intricate depictions of animals, mythical creatures, or folklore-inspired themes. 

Clients looking for a tattoo that feels both classic and contemporary are often drawn to neo-traditional designs. This genre is perfect for tattoo artists who love blending traditional craftsmanship with creative freedom. Adding a neo-traditional artist to your studio will help you make sure you’re appealing to a younger crowd eager for modern, one-of-a-kind masterpieces. 

Grow Your Team With GlossGenius

Curating a team of talented tattoo artists is no small feat, but GlossGenius is here to help you make it easier. Our all-in-one platform for tattoo studio owners features tools that allow you to effortlessly manage staff schedules, process payments, design a website, and even run payroll. 

Whether you’re hiring your first artist or growing a seasoned team, GlossGenius is designed to streamline operations so you can focus on delivering unforgettable tattoos. 

The best part? You can get started for free. Sign up now for a free trial and see how GlossGenius can help you grow your studio and elevate your business. 

And remember: by assembling a skilled team with diverse tattoo styles, you’re building more than a business. You’re building a creative hub where clients arrive with dreams and leave with art that lasts a lifetime. Let GlossGenius help you do just that. 

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FAQs

What is the hardest style of tattooing?

Many consider realism to be especially challenging due to its intricate details and the need for precise shading to create lifelike designs. Other styles like traditional Japanese or geometric patterns can also pose their own unique challenges.  

What are the levels of tattoo artists?

Tattoo artists typically progress through stages such as apprentice, junior artist, and senior artist. Apprentices start by learning the basics and assisting with the studio's operations, while senior artists have more experience and a solid portfolio.

Is $100 an hour a lot for a tattoo?

While $100 an hour is considered reasonable in many areas, it’s important to make sure the quality of the work matches the rate. 

What’s the most popular tattoo style?

Some of the most sought-after tattoo styles include minimalist designs, black-and-gray realism, traditional American tattoos, and watercolor-style pieces. 

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